Insurance To Value (ITV)

Understand the true value of any property.

We take insurance to value (ITV) maintenance seriously at MSB.

So seriously, that we make the development and maintenance of adequate ITV the primary function of all of our underwriting products and services.

We place this much emphasis on ITV because our “total-component” approach to assessing a building’s ITV has become the industry standard. We base this approach on the concept that a building’s unique features, rather than its square footage, determine its actual reconstruction cost.

In fact, we build all of our building cost databases and valuation methodologies to replicate how contractors price and build buildings.

Makes sense doesn’t it?

Because competitive pressures demand that you calculate risk-specific property reconstruction costs accurately and efficiently, we build “total-component” methodology into every:

Residential reconstruction cost estimating technology
Commercial reconstruction cost estimating technology
Book-of-business management service
Property claims estimating solution

Due to factors like regulatory pressure and a greater adoption of NAIC best practices, the importance of determining and maintaining accurate ITV is increasing.